JINSI YA KUTENGENEZA PESA MTANDAONI NA YOUTUBE

How Many Views Does it Take to Make Money on YouTube?

How many views does it take to make money on YouTube?  This is a common question asked and it really depends on who you ask.  You may have heard that you’ll make one dollar per thousand views or that it’s $1,000 per Million Views.  Some say it’s $5 per thousand views.  Well, we’re asking the wrong question.  We should be asking, “How much ENGAGEMENT does it take to make money

on YouTube?”

You don’t make money based on the amount of views you have.  You make money based on people’s engagement with the ad.  Engagement here means clicking or watching a ad for more than 30 seconds.  YouTube Advertising is managed in the Adwords platform. Advertisers choose ads on a Cost Per Click (CPC) or Cost Per View (CPV) model.

Types of Ads

Cost Per Click (CPC)
CPC is when an advertiser pays money based on clicks.  So if a certain keyword has a CPC of $3 and someone clicks on that ad, it will charge that advertiser $3. These text ads pop up in the lower part of the screen during the video and can also show up as a square banner on the right side of your channel.
Cost Per View (CPV)
CPV is when an advertiser pays money based on views.  A view for the advertiser means someone watches an Ad for at least 30 seconds or half of the ad; whichever comes first.  That person could click that ad 50 times but it still wouldn’t charge the advertiser more because they’re not paying for the click, they’re paying for the view.

How Can You Make More Money on Your YouTube Channel?

There are a couple of easy steps that you can implement right now that will make you more money per view.  The first thing you need to do is…

1.  Take a Sniper Approach

Advertisers want targeted YouTube channels with a defined demographic.  They’d much rather place their ads on a specific type of person than a random user.  Think of this as a narrow sniper approach vs the wide spray of a shotgun.
Make your videos with a specific type of person in mind.  This is basic advertising 101; identifying your target demographic.  Don’t tell me that your demographics are 21 – 55 year old women.  This is the shotgun approach that’s too general and vague.  Do you talk to a 21 year old girl the same way you’d talk to a 55 year old lady?  Of course not.  Define your audience and create videos that’s catered to them.

2.  Target KeyWords with a High CPC

Understand this, Certain KeyWords Pay More than Others.  Advertisers will pay more for the keyword, “home mortgage” (CPC $17.63) than “cheap phone cases” (CPC $1.38) because the end return is a lot higher.  If someone ends up closing on a home loan that could make them upwards of $5,000+, whereas the end return on a cheap phone case would only be $15.  Would you rather get paid from a phone case video that gets a million views with a CTR of 0.01% or a home mortgage video that only gets 10,000 views with a CTR of 0.08% ?  Consider the scenarios below with the given keywords and their cost per clicks.

Scenario 1 You make a video reviewing the new iPhone that gets 1,000,000 views, of which your ad Click Through Rate (CTR) is 0.1%.  Meaning 1,000 people clicked the ad.  If the CPC is $1.38 the total advertising dollars made would be $1,380.  Google keeps around 45% making your payout $759.  This gives you $1 per 1,317 views
Scenario 2 You make a video teaching people about home loans that gets 10,000 views, of which your ad Click Through Rate (CTR) is 0.8%.  Meaning 80 people clicked the ad.  If the CPC is $17.63 the total advertising dollars the total advertising made would be $1,410.  Google keeps around 45% leaving your payout $776.  This gives you about $1 per 13 views.
These scenarios are exaggerated to show the point.  The money you make on YouTube has more to do with what advertisers pay for than how many views you get.
This knowledge is essential is to make the most amount of money per view.  If you have a very targeted niche that contains high CPC keywords, you don’t need millions of views to make money.  Getting a couple hundred views a day could bring in a couple hundred bucks a month!

3.  Checkout How to Make Money on YouTube

https://youtu.be/zKeukYZl6mAThis course contains simple instructions on monetizing your YouTube Channel.  Inside the eBook are exclusive links to video walkthroughs, so you can see exactly how I do everything.  You’re watching my screen as I do it. I’ve divided the actual course into 5 sections; Disruption, Research, Production, Optimization and Monetization.  Each section contains step by step instructions, video walkthroughs and a checklist to help you know what needs to be done.